Reported Aug 23, 2016

Alex Toys Recalls Infant Building Play Sets Due to Choking Hazard

ALEX Toys, New Jersey

High riskUsing this product could cause serious injury, illness or death — stop using it now.

What you should do

Consumers should immediately take the recalled building sets away from children and contact ALEX for a prepaid shipping envelope to return the product(s). ALEX will send consumers a full refund upon receipt of returned sets.

Firm contact: ALEX toll-free at 844-310-6691 anytime or online at www.alexbrands.com and click on the "Recall Information" link beneath the carousel for more information.

What it looks like

  • Recalled product from ALEX Toys, New Jersey
  • Recalled product from ALEX Toys, New Jersey
  • Recalled product from ALEX Toys, New Jersey
  • Recalled product from ALEX Toys, New Jersey

Is this the product you have?

  • ALEX Jr. Baby Builder, First Pops and First Snaps
Amount recalled
About 91,000

Where it was sold

Sold at Barnes & Noble and Land of Nod and online at www.Zulily.com. The Baby Builders were sold from December 2009 through June 2016 for about $28, First Pops sold from March 2009 through June 2016 for about $18, and First Snaps distributed from March 2009 through October 2010 for about $18..

Why it was recalled

Stop using this product now

Small parts of the plastic toy building sets can detach, posing a choking hazard to young children.

Using this product could cause serious injury, illness or death — stop using it now.

Reports so far: There have been 22 reports of the ends of small parts detaching from the building sets. No injuries have been reported.

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Where this came from

Source: U.S. Consumer Product Safety Commission

Read the CPSC notice

Notice updated Aug 23, 2016 · Data as of Sep 19, 4:43 PM UTC

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